RoC Help in a Quest to Banish Dark Circles

Women were queuing round the block when the RoC brand opened the doors to their exclusive anti-ageing boutique, La Dermacie de RoC in London.  The boutique welcomed more than one woman every minute through its doors, with more than 700 visitors over the course of the day, all eager to be among the first women in the world to try the brand new RoC Wrinkle Correxion range, which launches in the UK this autumn.

La Dermacie de RoC was conceived after research found that UK women are losing out to their European counterparts when it comes to skincare advice, with just one dermatologist for every 125,000 people in the UK, compared to one for every 20,000 people in France.

Over 700 visitors were treated to over £20,000 worth of anti-ageing expertise, including a consultation with a dermatologist, personal skin analysis, mini facials and makeup lessons from celebrity make-up artists Ruby Hammer, as well as exclusive samples of the new RoC Wrinkle Correxion range.

The new RoC Retin-Ox Wrinkle Correxion range combines three of the most powerful ingredients in anti-ageing to fight wrinkles where they form.  Together they are proven to provide a 30% reduction in the appearance of total wrinkles – over a period of 8 weeks.

Pure Retinol, the purest and most effective form of Vitamin A, penetrates the skin more effectively than derivatives, to reduce the appearance of fine lines and wrinkles and improve skin texture and tone.  Hyaluronic Acid naturally found in the skin, enhances skin plumpness and is able to hold up to 1,000 times its weight in water.  The final genius ingredient is Biopeptide, the communicating agents which transmit messages from cell to cell.  The RoC new and improved Intelligent Biopeptide, adapts efficacy to the level of tissue damage, as well as helping to restructure collagen and increasing Hyaluronic Acid.  Together these ingredients work to rebuild, repair and prevent further skin degradation.

The eye cream is just one product in this magic range which is worth investing in.  Perhaps a little too much alcohol, a few too many takes-away and a few late nights a week leave even the most avid water consumer battling dark circles.  If the eyes are the window to your soul, they need looking after, even from a young age and investing in a good anti-ageing and anti-wrinkle product will leave you looking and feeling particularly smug down the line.  With use of the RoC Wrinkle Correxion Eye Cream, eyes will quickly look refreshed, revitalised, and any future damage will be tempered.

For more information visit www.rocskinclinic.co.uk.